I know that yaoi is famous for its fangirls, but I was wondering what the case was for yuri.

I have only occasionally seen yuri fangirls being referenced in anime, and these shows have a cast that is fully female.

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Researching it, there seems to be many subcategorys of yuri, which are targetted towards men, women and younger girls. But I was wondering - which is the main target audience for this genre?

  • 10
    Don't forget there are some fan guys of yaoi too....just in hiding. :p Commented Aug 17, 2014 at 10:27
  • 2
    Lesbians? Or people who are into lesbians? Commented Aug 17, 2014 at 13:32
  • 3
    And I don’t even want to get to traps... :-)
    – Smar
    Commented Aug 17, 2014 at 14:07
  • @PeterRaeves well, yes. but i mean more of a men/women & age group thing Commented Aug 17, 2014 at 14:56
  • boys, of course. yuri to fanboys is just like yaoi to fangirls
    – laike9m
    Commented Aug 21, 2014 at 3:04

2 Answers 2


The origin of yuri comes from Class S novels. This genre was created 100 years ago. In this time, the main readers of Class S novels were girls.

In 70s, the word yuri is created by the editor of Barazoku (rose tribe, the magazine for gays). But Yuri still targets girl or lesbians.

In 90s to 00s, these yuri novels/manga were found by fanboys. Ex. Sailor Moon, Revolutionary Girl Utena and Maria-sama ga Miteru. These novels/manga were targeted for girls, but got interest from fanboys also.

In 00s, many yuri manga/anime were created for fanboys, like Kannazuki no Miko, Kashimashi and others.

Currently, yuri for boys has bigger market than yuri for girls.

Wikipedia's history of yuri section has more details.

Added: I forgot to mention about Yuri Danshi (The yuri man).

Hanadera is a high school boy who loves yuri to the point he constantly watches his female classmates and just lets his imagination run wild. He's living the fabulous life of a man obsessed with yuri, but this is also source of personal conflict: if a yuri-filled world is so perfect, where does he fit in as a man?

Yuri Danshi is meta fiction story about a man who likes yuri.

One of the chapters is about a yuri-only conference. (Sorry I didn't remember the chapter number.) The protagonist is planning to visit the yuri conference, but he is afraid that he will be the only male visitor of that conference. But finally he found most visitors were male.

  • 3
    By "funboy" and "finboy", do you mean "fanboy"?
    – nhahtdh
    Commented Aug 17, 2014 at 17:30
  • 2
    Oh no, I forgot about yuri danshi. Added.
    – kumagoro
    Commented Aug 17, 2014 at 18:18
  • Apart from the imagination running wild bit Hanadera sounds like me. ofcause back in High School i was in the closet about being an Otaku because i was already being bullied
    – Memor-X
    Commented Aug 28, 2014 at 4:43

Yuri is a genre. It, like any other genre - drama, action, romance, adventure, slice-of-life, etc - is part of what will define the particular plot the show will have.

It by itself isn't a demographic, which is what defines the target audience.

Many yuri-centric works actually do have a demographic attached to it explicitly. For example, Girl Friends is listed as seinen, and Collectors is listed as Josei. They may also have a demographic attached by virtue of the manga that they're published in, such as Kannazuki no Miko being a shounen manga, due to it being published in a shounen magazine.

In general, the demographic will vary, but I've noticed it by and large be seinen.

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